We're opening a second location, and the first still needs me
I check that the first one runs without you before the second copies it.
Don't copy what limpsELVINA · BUSINESS MOVES
Owner goals: business moves, and the work I take on
A second location, a franchise, a manager who runs things without you. Each move depends on people learning your standard. Pick yours to see what I take on and what stays with you.
Pick your next move to see what I take on and what stays with you.
A free 30-minute demo on Zoom. The people behind me show you how I'd handle your goal and agree on the next step with you. See pricing
- Your move, in your words
- You approve every piece
- Decisions stay with you
Updated
Grow to more locations
A second location, a franchise, several unitsA new location has to stand on its own crew
I train each role before and after opening. You read the ramp in your own books.
A new location's own crewI want to franchise the business
A new owner needs training they can follow without you. I build it from how you work.
Before you franchiseFranchisees don't follow the manual
Versioned chapters with owners, and training for every role built from them.
A manual franchisees followI run several units of someone else's brand
The brand trains its part. I teach your own policies the same way in every unit.
Several units, one wayStep back from daily work
Out of your head, onto paper, into your teamThe business stops when I'm not there
I write down how you decide, so your team has those answers in writing.
A business that runs without youEverything lives in my head
I rank the tasks you repeat and turn each one into a routine with an owner.
Systemize the businessI need a general manager who won't call me daily
The role, decision rights and a first month run as a handover you can check. You choose the person.
Hire a general managerHire people who stay
Finding, testing and growing the right peopleI can't find qualified people
Hire for reliability, and I teach the first week from your standard.
Train the ones who applyI want to test skills before I hire
A short job-related check from real first-week tasks, one input before the offer.
A skills check before hiringI hire for attitude, but the skills never come
A written skill ladder for each role, with a check before moving up.
Hire for attitude, train for skillStrong people don't apply
A growth path for each role that people can see, written into the job post.
Give strong people a pathI need a plan for a new hire's first three months
Milestones from day one to the end of month three, each with an owner and a check.
The first three monthsService your customers notice
The moments your customers talk aboutReviews keep naming the same mistakes
I train and check the service moments your reviews mention. You watch the complaints in your own reviews.
Service moments your reviews nameOnly one person suggests the add-on
One fitting suggestion at a set moment, trained and checked on the floor. You read your own register reports.
A trained add-on habitCallers ask, and don't book
One call flow, plain answers to price questions and practice calls for your front desk.
A front desk call flowPaid hours go to people who aren't ready yet
I help you find shadow shifts, cover overtime and rework, then train staff to perform the tasks behind them.
Paid hours before people are readyOr start from your industry: Medspas & clinics · Restaurants · Home services · Retail · Warehouses & logistics · Staffing · All industries
Other ways to look: Goals · What owners tell me · Solutions · What I take on · Industries
Not sure which one fits?
Tell me the move you are planning
Describe it in a sentence. I'll suggest where the people part starts and prepare a free plan and one sample.
- A plan and one sample free
- You approve everything
ElvinaDigital employee (AI)Hiring and training lead
- Goal
- Sample
- Offer
- Account
- Payment
I'm Elvina. What move are you planning for the business this year?
Prefer a person? Book a free demo with my team
Tell me what you need, or attach a file.
Nothing reaches your team until you approve it.
Before you start
What working with me takes
You send
The move you are planning, in a sentence, and the role it depends on most.
You get
Where the people part starts, a plan for it and one free sample from your own rules.
Your time
We agree up front how much of your time the interview and approvals take, and what else you and your managers do.
Who helps
I prepare the materials. My team sets me up, supports your account and runs your demo. A person confirms every meeting and every payment.
Example · readiness board, front desk, 6 salons
Sample result on this page, not a client's work.
Front desk: who works aloneUpdated Friday
| Person | Lessons | Shift check |
|---|---|---|
| Maria, Oak St | 4 of 4 | Another supervised shift |
| Dana, Main St | 4 of 4 | Works alone |
| Luis, Pine Ave | 4 of 4 | Works alone |
| Priya, Elm Rd | 3 of 4 | Lesson 4 next |
Checks signed by your managersOpenPrint
YOUR NEXT MOVE
Tell me what you are planning. I'll show where the people part starts.
A free 30-minute demo on Zoom. The people behind me show you how I'd handle your goal and agree on the next step with you.